Understanding mass communication : (Record no. 121)

000 -LEADER
fixed length control field 00987nam a2200289 a 4500
001 - CONTROL NUMBER
control field 4891196
003 - CONTROL NUMBER IDENTIFIER
control field Nust
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20170105095820.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 940114s1994 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 93078692
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395674042 (student text)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0395690714(examination text)
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 04 - LIBRARY OF CONGRESS CALL NUMBER
Classification number P92.U5
Item number D42 1994
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name DeFleur, Melvin L.
Fuller form of name (Melvin Lawrence),
Dates associated with a name 1923-
245 10 - TITLE STATEMENT
Title Understanding mass communication :
Remainder of title a liberal arts perspective/
Statement of responsibility, etc. Melvin L. DeFleur, Everette E. Dennis.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. Houghton Mifflin,
Date of publication, distribution, etc. c1994.
300 ## - PHYSICAL DESCRIPTION
Extent x, 646 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Mass media
Geographic subdivision United States.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Dennis, Everette E.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 3
e opcn
f 19
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          Institute of Environmental Science and Engineering (IESE) Institute of Environmental Science and Engineering (IESE) 12/08/2016   302.23 IESE-1344 12/08/2016 12/08/2016 Book
          Institute of Environmental Science and Engineering (IESE) Institute of Environmental Science and Engineering (IESE) 12/08/2016   302.23 IESE-1345 12/08/2016 12/08/2016 Book
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