Mass Communication : (Record no. 178948)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00959 a2200181 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221205140016.0 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Nust |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 070,SHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Shahid S.M |
| 9 (RLIN) | 257 |
| 245 ## - TITLE STATEMENT | |
| Title | Mass Communication : |
| Remainder of title | An introduction For Exam / |
| Statement of responsibility, etc. | S.M.Shahid |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Lahore |
| Name of publisher, distributor, etc. | Emporium pub |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 414, p.: |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Communication (Page-2), The Communication Explosion(Page-27), Mass Communication Theories (Page-45), Types Of Mass Media (Page-84), Introduction To News Writing (Page-121), Handout (Page-150), Opinion Writing (Page-152), The Feature Story (Page-162), Columns And Commentary (Page-172), Muslim Press In Sub Continent (Page-179), National Press (Page-205), Public Relations (Page-223), Public Opinion (Page-241), Propaganda (Page-252), Publicity (Page-268), Advertising (Page-278), Ethics And Libel (Page-322). |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | S.M.Shahid |
| 9 (RLIN) | 25799 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass Communication |
| 9 (RLIN) | 63753 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Call number prefix | 070,SHA |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Military College of Signals (MCS) | Military College of Signals (MCS) | General Stacks | 12/12/2016 | 070,SHA | MCS34417 | 12/08/2016 | 12/12/2016 | Book | Almirah No.73, Shelf No.1 | |||||
| Military College of Signals (MCS) | Military College of Signals (MCS) | General Stacks | 12/12/2016 | 070,SHA | MCS34418 | 12/08/2016 | 12/12/2016 | Book | Almirah No.46, Shelf No.1 |