Crossing the chasm : (Record no. 344386)

000 -LEADER
fixed length control field 00827 a2200193 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0887305199
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780887305191
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
-- 1875
-- 1875
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Moore, Geoffrey A.
245 10 - TITLE STATEMENT
Title Crossing the chasm :
Remainder of title marketing and selling technology products to mainstream customers /
Statement of responsibility, etc. Geoffrey A. Moore.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [S.l.] :
Name of publisher, distributor, etc. Harpercollins,
Date of publication, distribution, etc. 1991.
300 ## - PHYSICAL DESCRIPTION
Extent 224 p. ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Hardcover.
520 ## - SUMMARY, ETC.
Summary, etc. The old method for marketing smart products - which basically amounted to throwing money away with both hands - makes way for a totally new game plan.
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon.com
Uniform Resource Identifier <a href="http://www.amazon.com/exec/obidos/ASIN/0887305199/chopaconline-20">http://www.amazon.com/exec/obidos/ASIN/0887305199/chopaconline-20</a>
856 40 - ELECTRONIC LOCATION AND ACCESS
Materials specified Amazon customer reviews
Uniform Resource Identifier <a href="http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0887305199">http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0887305199</a>
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Institution code [OBSOLETE] NBS
Koha item type Book
Call number prefix 658.8 MOO
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Central Library (CL) Central Library (CL) 08/28/2013   658.8 MOO NBS1311 08/28/2013 08/28/2013 Book
        Central Library (CL) Central Library (CL) 08/28/2013   658.8 MOO NBS1312 08/28/2013 08/28/2013 Book
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