Marketing communications management . (Record no. 349975)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00942cam a22003375i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17957212 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180116183004.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131129s2014 cau 000 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2013956531 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780857027863 (hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780857027870 (pbk.) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (DLC)17957212 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (DLC)2013956531 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Description conventions | rda |
| Transcribing agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 658.8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Copley, Paul. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing communications management . |
| Remainder of title | Analysis,Planning,and Implementation. |
| Statement of responsibility, etc. | Paul Copley. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | SAGE. |
| Date of publication, distribution, etc. | 2014. |
| 263 ## - PROJECTED PUBLICATION DATE | |
| Projected publication date | 1409 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 464p. |
| 500 ## - GENERAL NOTE | |
| General note | Paper Cover |
| 600 ## - SUBJECT ADDED ENTRY--PERSONAL NAME | |
| Personal name | Copley, Paul. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Copley, Paul. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 0 |
| b | ibc |
| c | orignew |
| d | 2 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Call number prefix | 9199 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library (CL) | Central Library (CL) | General Stacks | 08/04/2015 | 658.8 COP | NBS9199 | 08/04/2015 | 08/04/2015 | Book |
