| 000 -LEADER |
| fixed length control field |
01586cam a22003734a 4500 |
| 001 - CONTROL NUMBER |
| control field |
14900429 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20180117090008.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
070622s2007 enka b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
| LC control number |
2007026140 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9780749449797 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
0749449799 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD59 |
| Item number |
.W325 2007 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
659.2 |
| Edition number |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Watson, Tom, |
| Dates associated with a name |
1950- |
| 245 10 - TITLE STATEMENT |
| Title |
Evaluating public relations : |
| Remainder of title |
a best practice guide to public relations planning, research & evaluation / |
| Statement of responsibility, etc. |
Tom Watson & Paul Noble. |
| 250 ## - EDITION STATEMENT |
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
| Place of publication, distribution, etc. |
London ; |
| -- |
Philadelphia : |
| Name of publisher, distributor, etc. |
Kogan Page, |
| Date of publication, distribution, etc. |
2008. |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
iv, 252 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
| Title |
PR in practice series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references (p. [244]-250) and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Public relations |
| General subdivision |
Evaluation. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Public relations |
| General subdivision |
Evaluation |
| Form subdivision |
Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
Noble, Paul, |
| Dates associated with a name |
1955- |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html">http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html</a> |
| 856 41 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Table of contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/fy0803/2007026140.html">http://www.loc.gov/catdir/toc/fy0803/2007026140.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS |
| Materials specified |
Contributor biographical information |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html">http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
|
| Koha item type |
Book |