Celebrity or not: Impact of Advertisement Endorsements on Brand Preferences for Cosmetic Products (Record no. 478820)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00383nam a22001457a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180724091636.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180724b ||||| |||| 00| 0 eng d |
| 038 ## - RECORD CONTENT LICENSOR | |
| Staff Name | 0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Relator code | Anam Abbas |
| 245 ## - TITLE STATEMENT | |
| Title | Celebrity or not: Impact of Advertisement Endorsements on Brand Preferences for Cosmetic Products |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 56p |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Central Library (CL) | Central Library (CL) | Reference | 07/24/2018 | 302.23 ABB | S3H-T-119 | 07/24/2018 | 07/24/2018 | Thesis |