| 000 -LEADER |
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03554cam a22004578i 4500 |
| 001 - CONTROL NUMBER |
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| control field |
21851059 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
NUST |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221018152915.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
|---|
| fixed length control field |
m |o d | |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
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| fixed length control field |
cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
201213s2021 mau o 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
2020047907 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781647820879 |
| Qualifying information |
(ebook) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| Canceled/invalid ISBN |
9781647820862 |
| Qualifying information |
(paperback) |
| 038 ## - RECORD CONTENT LICENSOR |
|---|
| Staff Name |
Azhar |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Description conventions |
rda |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
BF411 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
153.35 |
| Edition number |
23 |
| Author Mark |
REE |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Reeves, Martin, |
| Relator term |
author. |
| 9 (RLIN) |
100679 |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The imagination machine : |
| Remainder of title |
how to spark new ideas and create your company's future |
| Statement of responsibility, etc. |
Martin Reeves and Jack Fuller. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Boston, Massachusetts : |
| Name of publisher, distributor, etc. |
Harvard Business Review Press, |
| Date of publication, distribution, etc. |
2021 |
| 263 ## - PROJECTED PUBLICATION DATE |
|---|
| Projected publication date |
2106 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
201p |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
|---|
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 505 0# - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
What is imagination? -- The seduction -- The idea -- The collision -- The epidemic -- The new ordinary -- The encore -- Artificial imagination? -- Epilogue: Rekindling imagination. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"A guide for mining the imagination to find powerful new ways to succeed We need imagination now more than ever-to find opportunities in adversity, rethink our businesses, and discover new paths to growth. Yet too many companies have lost their ability to imagine. What is this mysterious capacity? How does imagination work? And how can organizations keep it alive and harness it systematically? The Imagination Machine answers these questions and more. Drawing on the experience and insights of CEOs across several industries, as well as lessons from neuroscience, computer science, psychology, and philosophy, BCG's Martin Reeves and Jack Fuller provide a fascinating look into the mechanics of imagination and lay out a six-step process for creating ideas and bringing them to life. These steps are: Trigger: disrupt existing mental models and put ourselves in a more imaginative mindset, rethink: focus on "what could be" rather than "what is", act: create a feedback loop from the mind to the world and back again, amplify: spread an evolving idea to others to create collective imagination, codify: imagine a new organizational "machine" that will capture and exploit a new idea while leaving room for future reimagination, sustain: keep imagination alive to run and reinvent your company at the same time. Imagination is one of the least understood but most crucial ingredients of business success. It's what makes the difference between an incremental change and the kinds of pivots and paradigm shifts that are essential to success-especially during a crisis. The Imagination Machine is the guide you need to demystify and operationalize this powerful human capacity, to inject new life into your company, and to head into unknown territory with the right tools by your side"-- |
| Assigning source |
Provided by publisher. |
| 563 ## - BINDING INFORMATION |
|---|
| Binding note |
PB |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
|---|
| Source of description note |
Description based on print version record and CIP data provided by publisher; resource not viewed. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Imagination. |
| 9 (RLIN) |
32675 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Creative ability in business. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Success in business. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Fuller, Jack, |
| Dates associated with a name |
1985- |
| Relator term |
author. |
| 9 (RLIN) |
100680 |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
|---|
| Relationship information |
Print version: |
| Main entry heading |
Reeves, Martin. |
| Title |
The imagination machine |
| Place, publisher, and date of publication |
Boston, Massachusetts : Harvard Business Review Press, [2021] |
| International Standard Book Number |
9781647820862 |
| Record control number |
(DLC) 2020047906 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ecip |
| f |
20 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Lincoln Corner |
