NUST Institutions Library Catalogue

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  • MANAGEMENT-CUSTOMER RELATIONSHIP; CUSTOMER RELATIONSHIP MANAGEMENT; KEY CUSTOMER RELATIONSHIP MANAGEMENT; KCRM

MANAGEMENT-CUSTOMER RELATIONSHIP; CUSTOMER RELATIONSHIP MANAGEMENT; KEY CUSTOMER RELATIONSHIP MANAGEMENT; KCRM (Topical Term)

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Preferred form: MANAGEMENT-CUSTOMER RELATIONSHIP; CUSTOMER RELATIONSHIP MANAGEMENT; KEY CUSTOMER RELATIONSHIP MANAGEMENT; KCRM

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Work cat.: (NUST): Burnett, Ken 63200, The handbook of key customer relationship management, the definitive guide to winning, managing and developing key account business, 2001

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