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  • MOTIVATION RESEARCH-MARKETING. , CONSUMER'S PREFERENCES

MOTIVATION RESEARCH-MARKETING. , CONSUMER'S PREFERENCES (Topical Term)

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Preferred form: MOTIVATION RESEARCH-MARKETING. , CONSUMER'S PREFERENCES

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Work cat.: (NUST): Mowen, John C 63812, The 3m model of motivation and personality , theory and empirical applications to consumer behavior, 1999

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