Sales force management / Gilbert A., Jr Churchill.
Series: Irwin series in marketing: Publisher: [S.l.] : Irwin Professional Publishing, 1997Edition: 5th edDescription: 813 p. ; 24 cmISBN: 0256137870; 9780256137873DDC classification: 658.8101 Online resources: Amazon.com | Amazon customer reviews Summary: This is a research/theory based text that cites the theoretical foundations of sales management. The book has an applied feel with more applications and pedagogy to give a more friendly and inviting feel. Churchill etal is a combination of text and cases.| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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Central Library (CL) | Central Library (CL) | 658.8101 CHU (Browse shelf) | Available | NBS3414 | ||
Book
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Central Library (CL) | Central Library (CL) | 658.8101 CHU (Browse shelf) | Available | NBS3639 | ||
Book
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Central Library (CL) | Central Library (CL) | 658.8101 CHU (Browse shelf) | Available | NBS3640 |
Total holds: 0
Hardcover.
This is a research/theory based text that cites the theoretical foundations of sales management. The book has an applied feel with more applications and pedagogy to give a more friendly and inviting feel. Churchill etal is a combination of text and cases.

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