Understanding business / William G. Nickels.
Publisher: [S.l.] : Irwin Professional Publishing, 1995Edition: 4th edDescription: 694 p. ; 28 cmISBN: 0256140545; 9780256140545DDC classification: 650 Online resources: Amazon.com | Amazon customer reviews Summary: Beginning with an introduction to the relationships and principles governing management, this text moves on to examine the cross-functional teams in marketing. Miniprojects are included to help students prepare for effective discussion of particular topics, while practice cases allow students to practice managerial decision making. Career portfolios profile the career development of a recent college graduate, and include specific job descriptions, requirements, earnings potential and growth potential. Global and ethical issues are integrated throughout the text.| Item type | Current location | Home library | Call number | Status | Notes | Date due | Barcode | Item holds |
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Central Library (CL) | Central Library (CL) | 650 NIC (Browse shelf) | Available | Minute Sheet no. 0908/IRC/NBS Dated 10 Aug 2018 | NBS3433 | ||
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Book
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Central Library (CL) | Central Library (CL) | 650 NIC (Browse shelf) | Available | NBS5280 |
Hardcover.
Beginning with an introduction to the relationships and principles governing management, this text moves on to examine the cross-functional teams in marketing. Miniprojects are included to help students prepare for effective discussion of particular topics, while practice cases allow students to practice managerial decision making. Career portfolios profile the career development of a recent college graduate, and include specific job descriptions, requirements, earnings potential and growth potential. Global and ethical issues are integrated throughout the text.
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