Business / Gregory Bounds.
Publisher: [S.l.] : Thomson South-Western, 1998Edition: 1st edDescription: 592 p. ; 27 cmISBN: 0538861746; 9780538861748DDC classification: 650 Online resources: Amazon.com | Amazon customer reviews Summary: Most Introduction to Business texts treat business functions--marketing, accounting, management, etc.--as separate concepts, loosely tied together by the notion that each has something to do with business. As a result, students gain little understanding of how the functions operate together within a business. This text presents business functions within the context of a business as an integrated whole. Using real examples, cases, and personal profiles, it illustrates how the various business functions interrelate to accomplish the goals of the business.| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
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Book
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Central Library (CL) | Central Library (CL) | 650 BOU (Browse shelf) | Available | NBS1220 |
Paperback.
Most Introduction to Business texts treat business functions--marketing, accounting, management, etc.--as separate concepts, loosely tied together by the notion that each has something to do with business. As a result, students gain little understanding of how the functions operate together within a business. This text presents business functions within the context of a business as an integrated whole. Using real examples, cases, and personal profiles, it illustrates how the various business functions interrelate to accomplish the goals of the business.
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