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Basic marketing : a global-managerial approach / William D. Perreault, Jr., E. Jerome McCarthy.

By: Perreault, William D Contributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: Text

TextSeries: The Irwin series in marketingPublisher: Chicago : Irwin, c1996Edition: 12th edDescription: 1 v. (various pagings) : col. ill., col. maps ; 27 cmISBN: 0256139903; 0256206872Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .M369 1996

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Item type	Current location	Home library	Call number	Status	Notes	Barcode
Book	Central Library (CL)	Central Library (CL)	658.8 PER (Browse shelf)	Write Off	No:67/2004/NIMS, Dated:23 August 2004	NBS2623
Book	Central Library (CL)	Central Library (CL)	658.8 PER (Browse shelf)	Available		NBS2624
Book	Central Library (CL)	Central Library (CL)	658.8 PER (Browse shelf)	Available		NBS3225

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