Case studies for organizational communication / Joann Keyton, Pamela Shockley-Zalabak.

By: Keyton, JoannContributor(s): Shockley-Zalabak, PamelaPublisher: [S.l.] : Jaico Publishing House, 2005Description: 416 p. ; 25 cmISBN: 8179923924 (hardcover); 9788179923924 (hardcover)Online resources: Amazon.com Summary: Case Studies for Organizational Communication: Understanding Communication Processes , Second Edition, collects forty compelling, accessible cases that use verbal, nonverbal, written, and electronic channels in multiple contextual settings. The cases cover both formal and informal communication practices--in a wide variety of organizational topics and processes--offering students the opportunity to apply their knowledge of organizational and business communication to analyze vital issues and dilemmas. An introductory case with margin notes provides a sample of how to read and analyze a case study. The cases are open-ended and highly readable, and should lead to lively in-class discussions. Several cases--including those on virtual communication and emotional labor--touch on cutting-edge areas of interest. The second edition features thirteen new cases that address such issues as managing a merger, virtual leaders, and supervisor-subordinate relationships. A detailed Case Content Index is also provided, so that instructors can quickly identify the numerous conceptual areas embedded in the cases. A comprehensive password-protected Instructor's Manual and six cases from the First Edition are all available on the book's companion website.
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Item type Current location Home library Shelving location Call number Status Date due Barcode Item holds
Book Book Central Library (CL)
Central Library (CL)
Chinese Studies 016.3011832 CAS (Browse shelf) Available CL-D-1880
Book Book Central Library (CL)
Central Library (CL)
First Floor - Journalism 016.3011832 KEY (Browse shelf) Available NBS6765
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Case Studies for Organizational Communication: Understanding Communication Processes , Second Edition, collects forty compelling, accessible cases that use verbal, nonverbal, written, and electronic channels in multiple contextual settings. The cases cover both formal and informal communication practices--in a wide variety of organizational topics and processes--offering students the opportunity to apply their knowledge of organizational and business communication to analyze vital issues and dilemmas. An introductory case with margin notes provides a sample of how to read and analyze a case study. The cases are open-ended and highly readable, and should lead to lively in-class discussions. Several cases--including those on virtual communication and emotional labor--touch on cutting-edge areas of interest. The second edition features thirteen new cases that address such issues as managing a merger, virtual leaders, and supervisor-subordinate relationships. A detailed Case Content Index is also provided, so that instructors can quickly identify the numerous conceptual areas embedded in the cases. A comprehensive password-protected Instructor's Manual and six cases from the First Edition are all available on the book's companion website.

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