NUST Institutions Library Catalogue

Includes bibliographical references and index.

Unpacking the business of Asian business / Henry Wai-chung Yeung -- Strategy research in Asia / Andrew Delios, Wei Wei Xu and Kulwant Singh -- Towards an institution-based view of business strategy in Asia / Mike W. Peng -- Guanxi as the Chinese norm for personalized social capital / Peter Ping Li -- Transferring knowledge to enterprises in China / Eric W.K. Tsang -- Business organizations in China / Doug Guthrie and Junmin Wang -- Challenges of marketing to Asian consumers / Piyush Sharma... [et al.] -- Marketing practice 'crossvergence' in post-crisis Asia / Tim G. Andrews -- Entry and marketing strategies of FDI firms in China / Tung-lung Steven Chang -- China marketing / Ying Ho and Kam-hon Lee -- Global retailers and Asian manufacturers / Gary G. Hamilton and Misha Petrovic -- The state and transnational capital in adaptive partnership / Christopher M. Dent -- Capital's search for order / Nicholas A. Phelps -- Government policies towards FDI across East and Southeast Asia / Axè̀le Giroud -- Change and continuity in business organization / Lai Si Tsui-Auch -- How Taiwan built an electronics industry / John A. Mathews -- Cultural considerations of business and economic development in East Asia / F. Gerard Adams and Heidi Vernon -- The dynamics of southeast Asian Chinese business / Henry Wai-chung Yeung -- Innovation policies for Asian SMEs / Cristina Chaminade and Jan Vang -- Explaining multinational companies from the developing economies of East and Southeast Asia / Paz Estrella Tolentino -- Explaining the emergence of Thai multinationals / Pavida Pananond -- Corporate China goes global / Friedrich Wu.