NUST Institutions Library Catalogue catalog › Details for: Creating breakthrough products :

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Creating breakthrough products : innovation from product planning to program approval / Jonathan Cagan, Craig M. Vogel ; foreword by Bruce Nussbaum.

By: Cagan, Jonathan, 1961-Contributor(s): Vogel, Craig M Material type: Text

TextSeries: Financial Times Prentice Hall booksPublisher: Upper Saddle River, NJ : Prentice Hall PTR, c2002Description: xxxii, 302 p. : ill. ; 25 cmISBN: 0139696946; 9780132618625Subject(s): New products | Production planning | Product management | Marketing researchDDC classification: 658.575 LOC classification: HF5415.153 | .C34 2002

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Item type	Current location	Home library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	School of Art Design and Architecture (SADA)	School of Art Design and Architecture (SADA)	658.575 CAG 2002 (Browse shelf)	01	Available		SADA0002474

Total holds: 0

Includes bibliographical references and index.

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