Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick.
Material type:
TextSeries: Wadsworth series in mass communication and journalismPublisher: Boston, Mass. : Cengage- Wadsworth, c2011Edition: 9th edDescription: xii, 464 p. : ill. (some col.); 24 cmISBN: 9781439082744 (pbk.)Subject(s): Mass media -- ResearchLOC classification: P91.3 | .W47 2011
| Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Book
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Central Library (CL) | Central Library (CL) | NFIC | General Stacks | 302.23072 WIM (Browse shelf) | Available | S3H-N-1600 |
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| 302.2302341 HOL How to get into television, radio and new media / | 302.23068 SWA Media organization and management | 302.23072 BRE Qualitative research methods for media studies / | 302.23072 WIM Mass media research : | 302.2308 POR User's guide to the media | 302.23081 KRI Gender and media | 302.2309/0501 MCC Communication revolution : |
Includes bibliographical references and index.
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