Services marketing : people, technology, strategy / Jochen Wirtz, Christopher Lovelock.
Material type:
TextPublisher: India: Pearson, 2018Edition: 8th EditionDescription: xxii, 817pISBN: 978-9332587687DDC classification: 658.8
| Item type | Current location | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
Book
|
Central Library (CL) | Central Library (CL) | 658.8 WIR (Browse shelf) | Available | CL-1661 |
Total holds: 0
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| 658.8 WIL Fundamentals of marketing / | 658.8 WIN Convergence marketing : | 658.8 WIN Digital marketing : | 658.8 WIR Services marketing : people, technology, strategy / | 658.8 YAD Creative marketing communications / | 658.8 ZAB Precision marketing : | 658.8 ZEI Services marketing / |
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