Consumer behavior :i mplications for marketing strategy Del I. Hawkins, Roger J. Best, Kenneth A. Coney.
Series: The Irwin series in marketingPublisher: Chicago : Irwin, c1995Edition: 6th edDescription: xix, 649 p. : ill. (some col.) ; 27 cmISBN: 0256139725Subject(s): Consumer behavior -- United States | Market surveys -- United States | Consumer behavior -- United States -- Case studies | Market surveys -- United States -- Case studiesDDC classification: 658.83420973| Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Central Library (CL) | Central Library (CL) | NFIC | General Stacks | 658.83420973 HAW (Browse shelf) | Available | SEECS001232 |
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