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Basic marketing : a global-managerial approach William D. Perreault, Jr., E. Jerome McCarthy.

By: Perreault, William DContributor(s): McCarthy, E. JeromeSeries: The Irwin/McGraw-Hill series in marketingPublisher: Boston : Irwin/McGraw-Hill, 1998Edition: 13th edDescription: 1 v. (various pagings) : col. ill, ; 28 cm. + 1 computer laser optical disc (4 3/4 in.)ISBN: 0256209829Subject(s): Marketing -- ManagementDDC classification: 658.8

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Item type	Current location	Home library	Shelving location	Call number	Status	Notes	Date due	Barcode	Item holds
CSS Corner	Central Library (CL)	Central Library (CL)	Central Superior Services	658.8 PER (Browse shelf)	Available	CSS Corner Book		SEECS003622

Total holds: 0

Includes index.

System requirements for accompanying computer disc: Windows 95

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