The leap to globalization creating new value from business without borders Korine, Harry. creator Gomez, Pierre-Yves. Korine, Harry D. text xxu S.l.] Jossey-Bass 2002 1st ed. monographic eng
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208 p. ; 24 cm. Whereas previous research concentrated on articulating what global strategies look like in large multinational companies with decades of experience in operations abroad, The Leap to Globalization focuses on how globalizing is realized over time in companies that start from a narrow geographic base. Three characteristics differentiate globalizing as observed in current practice from simple international expansion. First, globalization implies a redefinition of customer value; second, globalizing is an entrepreneurial process that transforms the company; and third, speed plays an essential role in globalization. Harry Korine, Pierre-Yves Gomez, Harry D. Korine. International business enterprises--Management HD62.4 658.049 KOR 2002 0787962112 (hardcover) 9780787962111 (hardcover) http://www.amazon.com/exec/obidos/ASIN/0787962112/chopaconline-20 http://www.amazon.com/exec/obidos/ASIN/0787962112/chopaconline-20 0 131210 20170105102925.0 ASIN0787962112