MELOAN, JOHN GRAHAM TAYLOR. <br/><br/>
International and global marketing :  concepts and cases / 
JOHN GRAHAM TAYLOR MELOAN. 
 - Internat.2r.e. ed. 
 - [S.l.] :  MCGRAW-HILL EDUCATION (ISE EDITIONS),  1998. 
 - 416 p. 
 - Mcgraw-hill/irwin series in marketing. .
 - Mcgraw-hill/irwin series in marketing. .
<br/><br/> Import.  Paperback. 
<br/><br/><label>ISBN: </label>0071158006 9780071158008