00870 a2200205 4500020001500000020001800015082001200033100002000045245005100065250001200116260003600128300002100164490001700185500001500202520023200217700002900449830001700478856008200495856008700577 a0201350629 a978020135062304a658.8481 aQuelch, John A.10aGlobal marketing management /cJohn A. Quelch. a4th ed. a[S.l.] :bPrentice Hall,c1998. a720 p. ;c24 cm.1 a4th edition. aPaperback. aDiscusses the changing landscape of global economies within the last few years & what is expected in the future & how strategies may be developed to establish a firm hold of market shares as global competition escalates. Paper.1 aBartlett, Christopher A. 0a4th edition.403Amazon.comuhttp://www.amazon.com/exec/obidos/ASIN/0201350629/chopaconline-20403Amazon customer reviewsuhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0201350629