TY  - GEN
AU  - Perreautl,Jrand E.Jerome McCarthy William D.
TI  - Applications in basic marketing
T2  - Clippings from the popular business press
SN  - 0071158413
PY  - 1998///
CY  - [S.l.]
PB  - Irwin McGRAW-HILL
N1  - Import; Paperback
UR  - http://www.amazon.com/exec/obidos/ASIN/0071158413/chopaconline-20
UR  - http://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071158413
ER  -