01562    a2200169   4500020001500000020001800015082001100033100002000044245008200064250001200146260004400158300002100202500001500223520098500238856008201223856008701305  a0071361235  a978007136123104a658.841 aRaisch, Warren.14aThe emarketplace :bstrategies for success in B2b ecommerce /cWarren Raisch.  a1st ed.  a[S.l.] :bMcGraw-Hill Companies,c2000.  a343 p. ;c23 cm.  aHardcover.  aOne trillion dollars. That's what's at stake in the next few years in business-to-business e-commerce. Research shows that b-to-b spending will soar from $43 billion to over $1 trillion. Meanwhile, in the same span of time, business-to-consumer spending is expected to rise from $7.8 to only $108 billion. That's what's in the future for business-to-business electronic commerce, and companies like eSteel and PlasticsNet are already halfway there. Look no further than this comprehensive guide from two of the most respected professionals in the b-to-b realm. In this book MarchFIRST's Warren Raisch and William Kane, Jr., show readers exactly how to cash in on the e-commerce craze. Drawing from their experience at MarchFIRST, one of the leading Internet b-to-b strategy companies, the authors outline strategies for making your product known. Invaluable case studies of companies who've already taken the plunge help readers construct reliable methods and models of operation.403Amazon.comuhttp://www.amazon.com/exec/obidos/ASIN/0071361235/chopaconline-20403Amazon customer reviewsuhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071361235