@book{344558,
	author = {Baker, Michael.},
	title = {Marketing book, fourth edition.},
	publisher = {Butterworth-Heinemann,},
	year = {1999.},
	series = {Marketing series (london, england).},
	address = {[S.l.] :},
	edition = {4th ed.},
	note = {Paperback.},
	url = {http://www.amazon.com/exec/obidos/ASIN/0750641142/chopaconline-20}
}