@book{344572,
	author = {Boone, Louis E. and Kurtz, David L},
	title = {Contemporary marketing /},
	publisher = {South-Western College Pub,},
	year = {2003.},
	address = {[S.l.] :},
	edition = {11th ed.},
	note = {Hardcover.},
	url = {http://www.amazon.com/exec/obidos/ASIN/0324185103/chopaconline-2}
}