Barney, Jay. <br/><br/>
Gaining and sustaining competitive advantage / 
Jay Barney, Jay B. Barney. 
 - [S.l.] :  Addison Wesley Publishing Company,  1996. 
 - 570 p. ;  24 cm. 
<br/><br/> Develops a framework that emphasizes the importance of understanding not only the threats and opportunities in a firm's competitive environment but also the competitive implications of a firm's organizational strengths and weaknesses. DLC: Industrial management. 
<br/><br/><label>ISBN: </label>0201512858 (hardcover) 9780201512854 (hardcover) 
<br/><br/><label>Dewey Class. No.: </label>658.4