TY  - GEN
AU  - Wheelen,Thomas L.
AU  - Hunger,J.David
TI  - Strategic management and business policy: entering 21st century global society 
SN  - 0201846578 (hardcover)
U1  - 658.4012 
PY  - 1997///
CY  - [S.l.]
PB  - Addison Wesley Publishing Company
N2  - This text provides the Strategic Management and Business Policy student with a presentation of traditional and new strategic management topics. These topics include: corporate governance, hypercompetition, competitive strategy, outsourcing, mass customization, technology, international issues, environmental trends and ethics
UR  - http://www.amazon.com/exec/obidos/ASIN/0201846578/chopaconline-20
ER  -