TY  - BOOK
AU  - Robin J Birn
AU  - Birn,Robin
TI  - The Handbook of International Market Research Techniques 
T2  - Creating success
SN  - 9788175542365
U1  - 658.83 BIR 2003 21
PY  - 2000///
CY  - London
PB  - Kogan Page
KW  - Marketing research
N1  - Previous ed.: published as by Robin Birn, Paul Hague and Phyllis Vangelder. 1990; Includes bibliographical references (p.557-558) and index
ER  -