TY  - BOOK
AU  - Moss, Stuart.
AU  - Moss,Stuart
AU  - Walmsley,Ben
TI  - Entertainment management: towards best practice 
T2  - CABI tourism texts
SN  - 9781780640228 (hardback : alk. paper)
AV  - PN1584 .E58 2014
U1  - 790.2068 23
PY  - 2014///
CY  - London.
PB  - Nosworthy Way.Oxfordshire
KW  - Performing arts
KW  - Management
N1  - Paper Cover; Includes bibliographical references and index; The entertainment industries: a re-introduction -- The entertainment environments -- Marketing entertainment -- Managing public relations -- Mass media and entertainment management -- Event planning and management -- Management in entertainment organizations -- Hr and artist management -- Arts and cultural management -- Responsible entertainment management -- Enterprise, creativity and small business -- Introduction to entertainment law -- Managing strategic and financial performance -- Consultancy -- Visitor attraction management -- Afterword the future
ER  -