Evaluating public relations a best practice guide to public relations planning, research & evaluation Watson, Tom 1950- creator Noble, Paul 1955- text bibliography enk London Philadelphia Kogan Page 2008 2007 2nd ed. monographic eng
print
iv, 252 p. : ill. ; 24 cm. Tom Watson & Paul Noble. Includes bibliographical references (p. [244]-250) and index. Public relations Evaluation Public relations Evaluation Case studies HD59 .W325 2007 659.2 PR in practice series 9780749449797 0749449799 2007026140 http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html http://www.loc.gov/catdir/toc/fy0803/2007026140.html http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html http://www.loc.gov/catdir/enhancements/fy0728/2007026140-d.html http://www.loc.gov/catdir/toc/fy0803/2007026140.html http://www.loc.gov/catdir/enhancements/fy0912/2007026140-b.html DLC 070622 20180117090008.0 14900429