01663cam a2200397 i 4500 3830 3830 18555378 Nust 20180117090017.0 150406t20152015enka b 001 0 eng 2015003832 9780230293229 (paperback) DLC eng DLC rda DLC pcc P96.E25 C86 2015 338.4/730223 23 Cunningham, Stuart, author. Media economics / Stuart Cunningham, Terry Flew and Adam Swift. Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2015. ©2015 vii, 180 pages : illustrations ; 22 cm. text rdacontent unmediated rdamedia volume rdacarrier Key concerns in media studies Macmillan education Includes bibliographical references (pages 156-174) and index. Media economics : the mainstream approach -- Critical political economy of the media -- Institutional economics -- Evolutionary economics -- Case studies and conclusions. Mass media Economic aspects. Mass media Economic aspects Case studies. Flew, Terry, author. Swift, Adam, author. 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 0 0 ddc 0 0 NFIC CL CL GEN 2016-12-08 0 338.4/730223 CUN S3H-S-423 2016-12-08 2016-12-08 BK