TY  - GEN
AU  - Moore,Geoffrey A.
TI  - Crossing the chasm: marketing and selling high-tech products to mainstream customers: marketing and selling high-tech products to mainstream customers 
SN  - 0-88730-717-5
U1  - 658.8 
PY  - 1995///
CY  - New York
PB  - HarperBusiness
KW  - Selling
KW  - High technology
KW  - Marketing
KW  - Technological innovations
ER  -