TY  - BOOK
AU  - Andreasen,Alan R.
AU  - Kotler,Philip
TI  - Strategic marketing for nonprofit organizations
SN  - 9780131753723 (hardcover : alk. paper)
AV  - HF5415 .K6312 2008
U1  - 658.8/02 22
PY  - 2008///
CY  - Upper Saddle River, NJ
PB  - Pearson/Prentice Hall
KW  - Nonprofit organizations
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -