TY  - BOOK
AU  - Awan, Zoya Mohsin
AU  - Sir Bilal Chohan
TI  - Impact of Celebrity Endorsement on Consumer Attitude and Purchase intent 
U1  - 658 
PY  - 2015///
CY  - Islamabad
PB  - NBS - NUST
KW  - HRM - EMBA Thesis
ER  -