Burnett, Ken <br/><br/>
The handbook of key customer relationship management, the definitive guide to winning, managing and developing key account business 

 - INDIA  PEARSON EDUCATION ASIA  2001 
 - XIX,401P 
<br/><br/><label>ISBN: </label>81-7808-440-6 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT-CUSTOMER RELATIONSHIP;  CUSTOMER RELATIONSHIP MANAGEMENT;  KEY CUSTOMER RELATIONSHIP MANAGEMENT;  KCRM
<br/><br/><label>Dewey Class. No.: </label>658.812 BUR