The language of trust :  selling ideas in a world of skeptics / 
Michael Maslansky ... [et al.]. 
 - 1st ed. 
 - New York :  Prentice Hall Press,  2010. 
 - xx, 265 p. :  ill. ;  22 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> HBK. 
<br/><br/><label>ISBN: </label>9780735204751 0735204756 
<br/><br/><label>LCCN: </label>2009053933 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication.<br/>Trust.<br/>Interpersonal communication.<br/>Customer relations.
<br/><br/><label>LC Class. No.: </label>HF5718  / .L369 2010 
<br/><br/><label>Dewey Class. No.: </label>658.45  / MAS