TY  - BOOK
AU  - Laudon,Kenneth C.
AU  - Traver,Carol Guercio
TI  - E-commerce 2017: business, technology, society 
SN  - 978-93-530-6315-3
AV  - HF5548.32 .L38 2017
U1  - 658.872, LAU 23
PY  - 2017///]
CY  - [Boston]
PB  - Pearson
KW  - Electronic commerce
KW  - Internet marketing
KW  - Information technology
N1  - Introduction to e-commerce (Page-44),E-commerce infrastructure: (Page-94),Building an e-commerce presence : (Page-174),E-commerce security and payment systems (Page-228),E-commerce business strategies   (Page-322),E-Commerce marketing and advertising (Page-376),Social, mobile and local marketing (Page-464),Ethics, law and E-Commerce (Page-536), Online media (Page-624),Online communities (Page-692),E-Commerce  retailing and services (Page-736), B2B e-commerce (Page-802).
ER  -