The retail value chain : how to gain competitive advantage through efficient consumer response (ECR) strategies /
Sami Finne & Hanna Sivonen.
- London ; Philadelphia : Kogan Page, 2009.
- x, 369 p. : ill., plans ; 24 cm.
Includes bibliographical references (p. [354]) and index.
9780749454562 0749454563
2008028275
Retail trade--Management. Consumers. Competition. Consolidation and merger of corporations.