Mentzer, J. T. <br/><br/>
Sales forecasting management : a demand management approach 
John T.  Mentzer  
 - 2nd ed. 
<br/><br/><label>ISBN: </label>8178295059 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research--Management--MIS
<br/><br/><label>Dewey Class. No.: </label>658.818 MEN