TY  - GEN
AU  - Winner, Paul.
TI  - Effective PR management: a guide to corporate survival 
SN  - 8172243979
U1  - 659.2 
PY  - 1995///
CY  - New Delhi
PB  - Jaico Publishing House
KW  - 1.Corporation--Public relations. 2.Corporate image
N1  - Includes index
ER  -