NUST Institutions Library Catalogue

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WOMEN DIGITAL ENTREPRENEURSHIP: INFLUENCE OF INSTITUTIONAL VOID ON TECHNOLOGY ADOPTION IN PAKISTAN/ Sidrah Umar,

by Umar, Sidrah | Supervisor: Dr. Fareesa Malik.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Market Places & Marketing Strategies Using Blockchain Technology/ Faizan Ahmad,

by Ahmad, Faizan | Supervisor: Dr. Khan Burhan Khan.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Transforming Marketing & Communication approach: Using Omni-Channel Services in Modern Business Operations/ Faizan Ahmad,

by Ahmad, Faizan | Supervisor: Dr. Khan Burhan Khan.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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IMMIGRANT ENTREPRENEURSHIP AND OVERCOMING LIABILITIES OF FOREIGNNESS/ Raheela, Bibi

by Bibi Raheela | Supervisor: Dr. Owais Anwar Golra.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Exploring the Dynamic Interplay of Well-Being and Ill-Being in Entrepreneurship: A Multiphase Analysis of The Entrepreneurial Process/ Rida Saeed,

by Saeed, Rida | Supervisor: Dr. Owais Anwar Golra.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Oh Fudge; Hobby to Home Business/ Noor-ul-Anne Zaidi,

by Zaidi, Noor-ul-Anne | Supervisor: Dr. Fareesa Malik.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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The Impact of Reverse Logistics Process Coordination on Supply Chain Competitiveness: A Mediated Model/ TUBA ISLAM

by ISLAM TUBA | Supervisor: Dr. Muhammad Moazzam.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL BUSINESS TRIP ALINBAŞ UNIVERSITY AND TURKISH AEROSPACE INDUSTRIES, TÜRKIYE/ Muhammad Umer Sahi,

by Sahi, Muhammad Umer | Supervisor: Mr. Bilal Ahmed Chohan.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Transforming Human Capital Management in a Public Sector Agricultural Research Organization through Implementation of High-Performance Work System Practices./ Muhammad Umer Sahi,

by Sahi, Muhammad Umer | Supervisor: Ms. Kishwar Sameen Gulzar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Organizational Capability to Adopt Digital Transformation and its Effect on Firm’s Performance/ Hamayal Fatima,

by Fatima, Hamayal | Supervisor: Dr. Yasmine Muhammad Javaid Iqbal.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Impact of Connectedness to Nature on Voluntary Pro-Environmental Behavior: Mediating Role of Employee Mindfulness and Moderating Role of Perceived Environmental Effectiveness/ Zunaira Arshad,

by Arshad, Zunaira | Supervisor: Dr. Yasmine Muhammad Javaid Iqbal.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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FOMO through the Lens of Theory Interpersonal Behavior: A Study on Food Sector of Pakistan/ Abid Hussain,

by Hussain, Abid | Supervisor: Dr. Saman Attiq.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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VISIT TO UNIVERSITY OF SOUTHAMPTON MALAYSIA & PELABUHAN TANJUNG PELEPAS Sdn Bhd (PTP) – A PREMIER TRANSHIPMENT COMPANY IN MALAYSIA UNDER THE INTERNATIONAL EXPOSURE PROGRAM OF NUST-NBS/ Muhammad Waqas Ghazi,

by Ghazi, Muhammad Waqas | Supervisor: Dr. Muhammad Adil Iqbal.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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The impact of Career Sustainability, and Transactive Memory System on Knowledge Sharing: The moderating effect of Social Networks/ Iqra Nayab,

by Nayab, Iqra | Supervisor: Dr.Mehvish Iftikhar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL STUDY TRIP UNIVERSITY OF ALTINBAS & TURKISH AEROSPACE INDUSTRIES, TURKEY/ SAMEER INAYAT RAJA,

by RAJA, SAMEER INAYAT | Supervisor: Dr Fareesa Malik.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL STUDY TRIP AZERBAIJAN TECHNICAL UNIVERSITY & ULDUZ CHOCOLATE FACTORY, AZERBAIJAN/ SAMEER INAYAT RAJA,

by RAJA, SAMEER INAYAT | Supervisor: Dr Asfia Obaid.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Digitalization, Carbon Productivity and the Moderating Role of Urban Development/ Asad Sardar,

by Sardar, Asad | Supervisor: Dr. Ajid ur Rehman.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL BUSINESS TRIP REPORT ALTINBAS UNIVERSITY & TURKISH AEROSPACE INDUSTRY, TURKEY/ Akmal, Maryam

by Akmal, Maryam | Supervisor: Ms. Ramia Kiran.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL BUSINESS PROJECT VISIT TO BAKU, AZERBAIJAN/ Maryam Akmal,

by Akmal, Maryam | Supervisor: Ms. Ramia Kiran.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL BUSINESS TRIP REPORT ALTINBAS UNIVERSITY & TURKISH AEROSPACE, TURKEY/ Muhammad Faizan Abdullah,

by Abdullah, Muhammad Faizan | Supervisor: Mr. Naman Ahmed.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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INTERNATIONAL BUSINESS PROJECT VISIT TO BAKU, AZERBAIJAN/ Muhammad Faizan Abdullah,

by Abdullah, Muhammad Faizan | Supervisor: Mr. Naman Ahmed.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Discovering Azerbaijan: A Journey Through Culture and Change/ Sameen Murtaza,

by Murtaza, Sameen | Supervisor: Dr. Fareesa Malik.

Material type: Text Text Islamabad; NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Bridging Cultures and Innovation: A Journey through Turkey's Academic and Business Landscape/ Sameen Murtaza,

by Murtaza, Sameen | Supervisor:Ms. Nida Karim.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Visit to University of Southampton Malaysia (UoSM) and Pelabuhan Tanjung Pelepas Sdn Bhd (PTP) under the International Exposure Program of NUST-NBS/ Danish Falak,

by Falak, Danish | Supervisor: Dr. Adnan Waseem.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Agri-tech in the Developing World: Exploring Opportunities and Challenges of Pakistani Agropreneurs in the Post-COVID Era/ Sadaf Irshad,

by Irshad, Sadaf | Supervisor: Dr. Madiha Gohar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Business Process Improvement Enhancing Financial Governance Through CXO Approval Limit Optimization at Easypaisa/ Muhammad Awais Mushtaq,

by Mushtaq, Muhammad Awais | Supervisor: Dr. Abdullah Mohsin.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Business Process Improvement Reduction in Timeline between invoices received & Payments/ Muhammad Awais Mushtaq,

by Mushtaq, Muhammad Awais | Supervisor: Dr. Abdullah Mohsin.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Energy Storage Solution for Cement Manufacturing Facility/ Muhammad Imran,

by Imran, Muhammad | Supervisor: Dr. Usman Ghafoor.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Cross-Border Equity Ownership, Country-Level Institutional Differences, and Information Disadvantages: Do the Net Benefits of Monitoring Increase with Longer Country-Level Investment Horizons?/ Imad Rahim,

by Rahim, Imad | Supervisor: Dr. Rehman Uddin Mian.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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International Exposure Program (IEP) Visit University of Southampton Malaysia and Pelabuhan Tanjung Pelepas (PTP)/ Muhammad Zeeshan Khan,

by Khan, Muhammad Zeeshan | Supervisor: Dr. Shujaat Haider Hashmi.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Bridging the Financial Gap: A Qualitative Study on Fintech’s Role in Financial Inclusion, Regulatory Challenges, Consumer Trust, and Bank Collaboration in Pakistan/ Muhammad Zeeshan Khan,

by Khan, Muhammad Zeeshan | Supervisor: Dr. Ajid ur Rehman.

Material type: Text Text Islamabad; NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Advancing Green Competitiveness through Green Supply Chain Management Practices: Evidence from Pakistan’s Manufacturing Sector/ Anwaar Khurshid,

by Khurshid, Anwaar | Supervisor; Dr. Usman Ghafoor.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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International Study Tour Report (University of Southampton, Malaysia)/ Adnan

by Adnan | Supervisor: Dr. Fawad Khan.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Global Oil Supply Chain and its impact on Pakistan/ Adnan

by Adnan | Supervisor: Dr. Lubaba Sadaf.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Understanding How and When Consumers’ Perceived Authenticity Influence their Issue Support Behaviour and Buycott Intention: A Mixed Method Study/ Aleena Amir

by Amir, Aleena | Supervisor: Dr. Muhammad Usman.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Exploration of heat transfer problems involving Newtonian and non-Newtonian flows over isothermal and non-isothermal boundaries/ Saddam Sultan Akbar,

by Akbar, Saddam Sultan | Supervisor: Prof. Meraj Mustafa Hashmi.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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The Influence of Immigrant Business Ownership on International Trade/ Muhammad Shabbir,

by Shabbir, Muhammad | Supervisor: Dr Shujahat Haider Hashmi.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Understanding the business policy and strategy of Fauji Cement Company Limited to revive cement sales growth/ Muhammad Shabbir,

by Shabbir, Muhammad | Supervisor: Dr. Adeel Khalid.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Digital Payment Ecosystem & Telco-Fintech Synergies/ Hannan Tariq,

by Tariq, Hannan | Supervisor: Dr. Amber Raza.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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PAKISTAN TELCOM COMPETITIVE ANALYSIS/ Hannan Tariq

by Tariq, Hannan | Supervisor: Dr. Amber Raza.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Anatomy of Performance in Halal Food Industry: Exploring the Chain Reaction from Traceability to Market Impact in a Moderated Mediated Model/ Muhammad Kazim Idrees,

by Idrees, Muhammad Kazim | Supervisor: Dr. Usman Ghafoor.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Analyzing the Impact of Short-Form Video Features on Purchase Intentions of Users/ Irfan Arwa Zainab

by  Arwa Zainab Irfan | Supervisor: Dr. M. Adnan Waseem.

Material type: Text Text Islamabad: NBS NUST. 2026Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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When Nature Speaks: A Mediated Moderation analysis of how Destination Anthropomorphism shapes Travel Intention/ Hamyun Sana

by Sana Hamyun | Supervisor: Dr. Muhammad Kashif.

Material type: Text Text Islamabad: NBS NUST. 2026Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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The Mechanism of Business Support: Linking Incubator Services to Entrepreneurial Decision Efficiency/ Amir, Maha

by Maha Amir | Supervisor: Dr. Ayesha Abrar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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E-Brand Hate and E-Brand Cancellation of Online Dating Show: The Role of Ideological incompatibility, Symbolic Incongruity and Advertising Incongruity in a moderation of Moral Courage/ Til Muntaha, Sidra

by Sidra Til Muntaha | Supervisor: Dr Muhammad Kashif.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Implementation of Xactly Incent Commission Software/ Bangash, Aadil Hussain

by Aadil Hussain Bangash | Supervisor: Dr. Nabeel Safdar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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Proposal for Implementation of Sales Compensation Tool for the Sales Organization/ Bangash, Aadil Hussain

by Aadil Hussain Bangash | Supervisor: Dr. Sana Imran.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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ENHANCING THE USER EXPERIENCE: AUGMENTED MENU FOR RESTAURANTS/ GHORI, MUHAMMAD HAMMAD J

by MUHAMMAD HAMMAD J GHORI | Supervisor: Dr. Nabeel Safdar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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ENHANCING THE USABILITY OF RESTAURANT MENUS USING AUGMENTED REALITY/ GHORI, MUHAMMAD HAMMAD J

by MUHAMMAD HAMMAD J GHORI | Supervisor: Dr. Nabeel Safdar.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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