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FOMO through the Lens of Theory Interpersonal Behavior: A Study on Food Sector of Pakistan/ Abid Hussain,

by Hussain, Abid | Supervisor: Dr. Saman Attiq.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
Analyzing the Impact of Short-Form Video Features on Purchase Intentions of Users/ Irfan Arwa Zainab

by  Arwa Zainab Irfan | Supervisor: Dr. M. Adnan Waseem.

Material type: Text Text Islamabad: NBS NUST. 2026Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
When Nature Speaks: A Mediated Moderation analysis of how Destination Anthropomorphism shapes Travel Intention/ Hamyun Sana

by Sana Hamyun | Supervisor: Dr. Muhammad Kashif.

Material type: Text Text Islamabad: NBS NUST. 2026Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
E-Brand Hate and E-Brand Cancellation of Online Dating Show: The Role of Ideological incompatibility, Symbolic Incongruity and Advertising Incongruity in a moderation of Moral Courage/ Til Muntaha, Sidra

by Sidra Til Muntaha | Supervisor: Dr Muhammad Kashif.

Material type: Text Text Islamabad: NBS NUST. 2025Online access: Click here to access online Availability: Items available for loan: Central Library (CL)Call number: 200 (1).
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