NUST Institutions Library Catalogue Search for 'se,phr:"Marketing Research"'

Interpreting Consumer Choice (E-Book) The Behavioural Perspective Model.

By Foxall, Gordon.. Hoboken : Taylor & Francis, 2009 . 1 online resource (201 p.) , Description based upon print version of record. 0-415-47760-3 | 978-0-203-86689-4

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Qualitative Consumer& Marketing Research

By Russell Belk Eileen Fischer. New Delhi India SAGE 2013 . 234p. 9780857027672

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The Essentials of Marketing Research

By Lawrence Silve, Robert Stervens. New york and london Routledge 2012 . 362p. 9780415899284

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Marketing Research A South-Asian Percpective

By Churchill. India Cengage 2009 . 687 p. 9788191510193

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Marketing Research

By Zikmund . India Cengage Learning 2007 . 632 p. 9788131505656

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Marketing Research Concepts and Cases

By Donald R. Cooper . India Mc Graw Hill 2006 . 771 p. 9780070600911

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International Marketing Research

By C. Samuel Craig and SusanP. Douglas. India Wiley 1999 . 425 p. 9971513862

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Marketing Research Measurement & Method

By Donald S. Tull. India PHI 1993 . 863+p. 9788120309616

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