Why CRM doesn't work : how to win by letting customers manage the relationship / Frederick Newell.
Material type:
TextPublisher: London : Kogan Page Limited, c2004Edition: 1st edDescription: xvii, 263 p. ; 23 cmISBN: 1576601323 (alk. paper)Subject(s): Customer relations -- ManagementDDC classification: 658.812 LOC classification: HF5415.5 | .N49 2003Online resources: Publisher description
| Item type | Current location | Home library | Shelving location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
Book
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Central Library (CL) | Central Library (CL) | Chinese Studies | 658.812 NEW (Browse shelf) | Available | CL-D-2013 |
Total holds: 0
Includes bibliographical references (p. 243-254) and index.
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