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Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Jeremiah Owyang]

by Hemann, Chuck [author.] | Burbary, Ken [author.].

Edition: Second edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: [New York] : Pearson Education, Inc., [2018]Copyright date: ©2018Availability: Items available for loan: Central Library (CL)Call number: 658.8/72 HEM (1).
Strategic narratives : communication power and the new world order / Alister Miskimmon, Ben O'Loughlin, and Laura Roselle.

by Miskimmon, Alister [author.] | O'Loughlin, Ben, 1976- [author.] | Roselle, Laura [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York ; London : Routledge, Taylor & Francis Group, 2013Copyright date: ©2013Online access: Cover image Availability: Items available for loan: Military College of Signals (MCS)Call number: 327.1014, MIS (1).
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