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Advertising management

By: Batra, Rajeev ,Myers, John G ,Aaker, David A Material type: Text

TextPublisher: NEW DELHI PRENTICE HALL 2004Edition: 5THDescription: XIII,754PISBN: 81-203-1219-8Subject(s): ADVERTISING MANAGEMENTDDC classification: 658.16 BAT

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Item type	Current location	Home library	Shelving location	Call number	Status	Date due	Barcode	Item holds
Book	College of Electrical & Mechanical Engineering (CEME)	College of Electrical & Mechanical Engineering (CEME)	General Stacks	658.16 BAT (Browse shelf)	Available		CEME-40600

Total holds: 0

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