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eMarketing excellence : the heart of ebusiness P.R. Smith and Dave Chaffey.

by Smith, P. R | Chaffey, Dave | Chartered Institute of Marketing.

Publisher: Oxford : Butterworth-Heinemann, c2002Availability: Items available for loan: Central Library (CL)Call number: 658.84 SMI (2).
Internet marketing : strategy, implementation and practice / Dave Chaffey.

by Chaffey, Dave | Mayer, Richard | Johnston, Kevin | Ellis-Chadwick, Fiona.

Publisher: [S.l.] : Financial Times Management, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.84 CHA (1).
E-Business and E-Commerce Management : strategy, implementation, and practice / Dave Chaffey.

by Chaffey, Dave, 1963-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, England ; New York : FT Prentice Hall, 2004Other title: Ebusiness and ecommerce management.Availability: Items available for loan: Central Library (CL)Call number: 658.872 CHA 2004 (2).
Marketing plans : profitable strategies in the digital age / Malcolm McDonald, Hugh Wilson, Dave Chaffey.

by McDonald, Malcolm [author.] | Wilson, Hugh, 1962- [author.] | Chaffey, Dave, 1963- [author.].

Edition: Ninth edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, NJ : Wiley, 2024Availability: Items available for loan: Central Library (CL)Call number: 658.802 MCD (1).
Digital Marketing Excellence : Planning, Optimizing and Integrating Online Marketing / Dave Chaffey , PR Smith.

by Chaffey, Dave.

Edition: 6th Edition Material type: Text Text Publisher: London ; New York : Routledge, 2023Availability: Items available for loan: Central Library (CL)Call number: 658.872 CHA (1).
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