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Global marketing strategies / Jean-Pierre Jeannet.

by Jeannet, Jean-Pierre | Hennessey, Hubert D.

Edition: 5th ed. Publisher: [S.l.] : Houghton Mifflin Company, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.802 JEA (2).
Cases in marketing management / Douglas J. Dalrymple.

by Dalrymple, Douglas J | Parsons, Leonard J | Jeannet, Jean-Pierre.

Edition: 1st ed. Publisher: [S.l.] : Wiley, 1991Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: Central Library (CL)Call number: 658.8 DAL (1).
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